Marketing Automation Engineer - Bloomreach Engagement

If P&C Insurance AS Latvijas filiāle

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About the role

You could call it Marketing Automation Engineer but were looking for a web personalization ninja.

The MarTech tribe at If P&C Insurance is taking the next step in omni-channel, real-time and personalized customer communications. Were using Bloomreach Engagement, APIs and Frontend personalization capabilities to create tailored customer experiences of high relevance.

Were a diverse, Nordic team of highly motivated developers who are passionate about serving customers with timely, personalized communications to help them live a worry-free life and insure what is most dear to them. We work closely with business stakeholders like web development teams, web analysts and marketeers to make this happen.

We promote continuous tech nurturing, certifications and learning including hackathons both within our team and together with our partners at Bloomreach, Google, Microsoft and Salesforce. We love experimentation and constantly follow new technology to create better solutions.

What are you going to do?

Youll design and develop solutions in the Bloomreach Engagement CDP (Customer Data Platform) with front-end personalization features, APIs and webhooks. Your role will be key in shaping our real-time, omni-channel customer personalisation. Youll join an easy-going Nordic team of developers who make this happen and have fun while doing it
You'll have a high degree of freedom together with your squad members in developing our Bloomreach Engagement platform to develop and support various use cases within web personalization, including In-App, Web, Email and sms personalization, Weblayers, Experiments, Surveys, Tags, A/B testing and API-driven interactions with multiple online and offline communication channels
Be an ambassador for best practice personalization towards the teams working with the channels. You understand how to connect events to customer profiles to enable intelligent orchestration of communications in any channel

What do we expect from you?

Must have

Experience from real-time personalization using tools like Bloomreach Engagement, Insider, Salesforce Marketing Cloud or Adobe Marketo Engage along with passion about frontend personalization and APIs
Expertise in frontend development both for App, Web and Email personalization using HTML, CSS, javascript, Jinja, AMP script or similar languages
Background in testing personalized experiences on devices, browser types and email clients using tools like Litmus
Practice in creating APIs and consuming them along with the security engineering and personal integrity aspects that goes with it
Bachelors Degree (or higher) in Computer Science or Software engineering or equivalent experience
Day-to-day responsibilities require a good/excellent level of English to communicate with clients and colleagues from other countries

Nice to have / We can also help you to develop

Its a big bonus if you have experience working with Web analytics and tools like Google Analytics 4 or Adobe Analytics.
Experience in languages like C# or Python and also ALM tools like Azure DevOps or Github Flow.

Our promise to you

Monthly salary: €3500 - €5500 gross depending on your qualification
Strong company culture: knowledge sharing, company events, interesting speakers, and other inspiring initiative
Career and development opportunities in the biggest insurance company in the Nordics
Challenging and exciting projects with autonomy to plan own tasks
Extra vacation days, annual bonus, great insurance benefits, discounts on our products for you and your family, gifts, etc
Hybrid work and ergonomic home office compensation
A recently renovated office in Riga centre with a 24/7 gym on the premises
Business trips to Baltic and Nordic countries

The information you provide in your application and CV will be processed for recruitment purposes within If Group and shall not be used in other contexts or by other organizations.

Monthly gross salaryGross/mo € 3500 - 5500