803
Paid Media Specialist
Mogotel Hotel Group, AS
Paid Media Specialist
Mogotel Hotel Group, AS
Paid Media Specialist
Mogotel Hotel Group, AS

Paid Media Specialist

Mogotel Hotel Group, AS

Paid Media Specialist

Mogotel is an international hotel operator headquartered in Riga, Latvia with 22 years of experience in European-level services and a friendly approach to every customer.
We operate 23 hotels in the Baltic states and Western Europe, offering a total of more than 3000 rooms. We represent our own brands and cooperate with world-leading hotel companies such as Wyndham, Accor, and Hilton.
We are looking for dedicated individuals looking to prove themselves in the hospitality industry and join our large group of employees. We currently employ 1600 people and offer a wide variety of positions and excellent career opportunities.

We are a fast-growing company - grow and evolve with us!

We are seeking a proactive Paid Media Specialist and detail-oriented PPC Manager to lead and optimize our digital advertising campaigns. This role involves overseeing PPC campaigns, analyzing performance metrics, and collaborating with internal and external teams to ensure marketing objectives are met. The ideal candidate will have a strong understanding of paid media platforms, creative ad strategies, and data-driven decision-making.

Your benefits:

  • Salary from €1800 - 2,200 Gross, depending on experience and qualifications.
  • Health insurance after the first 3 months.
  • Social guarantees and additional health benefits.
  • Career advancement opportunities across Latvia and Europe.
  • Training and development programs to enhance skills and expertise.
  • Flexible working options, including remote working days.
  • A supportive, professional team environment with access to tools and resources.
  • Brand new, shiny office space.
  • Bonuses, discounts at company hotels, restaurants, and SPAs.
  • Team-building events, corporate activities, fresh office snacks.

We're interested in professional who has:

  • At least 1 - 2 years of experience in digital marketing, paid media, or a similar field.
  • Familiarity with tools such as Google Ads, Bing Ads, and social media advertising platforms.
  • A degree in Marketing, PR, Communications, or a related field.
  • Proficiency in Google Analytics, Google Tag Manager, and Microsoft Office Suite (Excel and PowerPoint).
  • Fluent in Latvian. Knowledge of other languages would be an advantage. 
  • Analytical and creative mindset, with the ability to work independently.
  • Excellent organizational and time management skills, capable of handling multiple campaigns and deadlines.

Your responsibilities will include:

  • Plan, set up, and manage paid media campaigns across platforms such as Google Ads, Bing Ads, Facebook, Instagram, Twitter, and TikTok.
  • Optimize campaigns through A/B testing, keyword adjustments, and bidding strategies to achieve performance goals.
  • Develop and implement digital marketing activity plans, ensuring campaigns are aligned with overall business objectives.
  • Introduce new advertising channels to reach online audiences and expand brand visibility.
  • Track campaign performance using tools like Google Analytics, Looker Studio, and reporting dashboards.
  • Provide actionable insights based on campaign data, focusing on conversion rate optimization (CRO) and ROI improvement.
  • Write creative and compelling ad copy tailored for various platforms.
  • Collaborate on marketing material production for email, social media, and other channels.
  • Conduct competitor analyses to stay updated on industry trends.
  • Monitor metasearch and other relevant advertising platforms to ensure competitiveness.
  • Partner with IT and web development teams to enhance website functionality and user experience (UX).
  • Manage and update website content to ensure consistency and relevance.
  • Work closely with digital agencies and marketing teams to achieve objectives.
  • Lead efforts to segment audiences and tailor campaigns for specific customer groups.

Please send your CV and letter of application under "Apply".
We will contact the candidates who will be invited for an interview!

Mogotel Hotel Group will process your personal data in accordance with its Privacy Policy, which you can find on the Mogotel Hotel Group website under Privacy Policy www.mogotel.com/lv/privatuma-politika.
If you wish your application and CV to be saved for future recruitment at Mogotel Hotel Group, please indicate in your application: 'I agree that my application and Curriculum Vitae (cv) will be saved for future recruitment at Mogotel Hotel Group and may be used in future recruitment for other relevant vacancies at Mogotel Hotel Group.
Mēneša bruto algaBruto mēnesī  € 1800 - 2800

Papildu informācija: Atalgojuma apmērs atkarīgs no profesionālās pieredzes un atbilstības prasībām. Remuneration depending on professional experience and eligibility requirements

Atrašanās vieta

    Rīga, Latvija
    Latgales iela 240-3

Darba veids

  • Pilna slodze

Prasmes

 Sociālo mediju pārvaldība Google marketing tools Marketing Facebook Ads Instagram Google Analytics

Valodas

  •  Angļu
  •  Latviešu
  •  Krievu
Kontaktpersona
Sanda Mona Muska
27275984
Mogotel is an international hotel operator headquartered in Riga, Latvia with 22 years of experience in European-level services and a friendly approach to every customer.
We operate 23 hotels in the Baltic states and Western Europe, offering a total of more than 3000 rooms. We represent our own brands and cooperate with world-leading hotel companies such as Wyndham, Accor, and Hilton.
We are looking for dedicated individuals looking to prove themselves in the hospitality industry and join our large group of employees. We currently employ 1600 people and offer a wide variety of positions and excellent career opportunities.

We are a fast-growing company - grow and evolve with us!

Uzņēmuma mājaslapahttp://www.mogotel.com/

Reģistrācijas numurs40103376919

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