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PAID MEDIA MANAGER, Baltic Region
PAID MEDIA MANAGER, Baltic Region
Kotryna SIA
PAID MEDIA MANAGER, Baltic Region

PAID MEDIA MANAGER, Baltic Region Kotryna SIA

PAID MEDIA MANAGER, Baltic Region

Key Responsibilities:

• Plan, set up and optimise paid campaigns on Google ads (Search, Display, Video), Facebook Ads Manager & local display media.
• Track KPIs, report on campaign results, analyze data and produce actionable insights.
• Work hand in hand with digital team across countries, digital agency and freelancers. Supervise and teach junior team members on paid media channel platforms
• Create new campaigns, effectively manage budgets, optimise and experiment with new paid channels.
• Manage & work hand in hand with SEO consultant to analyse trends and identify new keywords that could be implemented to increase visibility to target customers.
• Help Head of Sales & Marketing Manager lead the execution of business-driven initiatives through digital projects, executed within Kotryna Group accross Baltic countries & Finland.

Requirements for the Position:
• Experience with different advertising channels and platforms, primarily Google Ads and Facebook Ads Manager.
• Advanced analytical understanding of Google Analytics, Adwords, Search Console.
• Commercially minded and confident in establishing and measuring business metrics, as well as managing budgets.
• Understanding of the principles of search engine marketing and display advertising.
• Strong analytical thinking and result-oriented mindset
• Experience in project management
• Proficient in MS Office (Excel, Word, PowerPoint, Outlook)
• Fluent in spoken and written and written English
• Excellent organizational and communication skills
• Curiosity, interest in digital technologies and trends

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