Founded in 2013, Trodo started as an international technology and export company for car parts and spares. Today Trodo continues to lead the way by setting the industry standards and growing to be one of its leading e-commerce businesses. With our position secured in the Baltics and Scandinavia, the goal is to go bigger. We are the technology leaders in making vehicle care understandable and accessible.

If you’re good at digital marketing, you can work anywhere. If you’re the best at what you do, come and work at Trodo! We offer an exciting opportunity for a skilled digital marketer to join our progressive business and make an impact! As the leading International Paid Performance Marketing Manager at Trodo, you will be at the forefront of our talented marketing team, directing the performance of our digital strategies.

Your primary focus will be creating and overseeing paid media strategies within the business. Driving growth in the market whilst increasing the channel's ROI. You will have the opportunity to build and grow your own team as the position evolves.

The role of International Paid Performance Marketing Manager requires experience and good knowledge in both paid search and paid marketing, using various PPC tools across Google, Bing and social platforms. You are expected to have a strong understanding of data-driven insights, analytics and optimization of conversion rates. Your position also requires the confidence to independently lead communication with affiliates and marketing partners.

• Have experience in e-commerce
• Have a strong experience of platforms including Google AdWords, Google Analytics, Google Tag Manager, Bing Ads, Facebook Ads
• Have a strong knowledge of affiliate marketing
• Have a strong analytical background
• Possess the ability to communicate directly with agencies and vendors both verbally and in writing
• Be detail oriented, highly organized, with a keen eye for consistency
• Be able to work effectively in a collaborative team environment, and independently as required

• Develop and execute sales performance and brand marketing campaigns across multiple media
• Manage all aspects of campaign configuration, launch, and ongoing optimization – including strategy, ad copywriting, data-based optimization, budget/billing management, and ad trafficking
• Ownership of the planning, execution, optimization and reporting of all our paid marketing activities.
• Experienced in reporting, analyzing and interpreting data for campaign performance and feeding back to key stakeholders with proposed actions
• Allocating budget and measuring campaign and channel ROI
• Troubleshoot, problem solve, and find creative solutions to our-specific needs
• Manage all affiliate networks, price comparison aggregators, ad resources, other collaborations and monitor KPIs, and further develop your affiliate program
• Assist creative team with ad creation through copywriting and strategic direction
• Identify optimization opportunities, including continuous testing of ad copy and landing pages, including A/B testing
• Ensure campaigns are meeting clearly defined conversion objectives
• Help create forecasts for performance and budget
• Maintain sufficient reports to communicate paid media performance with key business stakeholders and the team
• Maintain knowledge of industry best practices and new technologies

• We value skills, attitude and practical experience highly, but you might also have a Degree in Marketing, Communications, Business or something along those lines.
• At least 2years experience in paid marketing from e-commerce/B2C Brand/subscription/agency
• Quantitative ability and an advanced understanding of digital media analytics, i.e. how to set up media analytics infrastructure to track KPIs
• Experience working with project management system Jira or similar
• Understanding of past and current digital marketing and technology trends
• Deep knowledge and passion for technology, digital marketing, and innovation
• Goal-oriented and self-motivated individual with excellent communication skills and focus
• Drive to deliver and exceed performance goals
• Proactive, collaborative, and results-driven work style

• Salary range 2500 - 3500 gross
• Fruits and refreshments in the office for free
• Mental health support program
• Family friendly workplace
• Premium health insurance
• Celebrating employee important life moments
• Paid study leave
• Paid certification and education
• Team building activities
• Corporate events
• Celebration of Latvian traditional festivities in the office with refreshments and snacks
• Extra holidays for parents with children
• Loyalty holidays
• Extra days off for special occasions
• Employee Purchase Program