Paid Advertising Specialist

TRODO SIA

Apraksts
Pamatinformācija
Uzņēmums

Trodo

Founded in 2013, Trodo started as an international technology and export company for car parts and spares. Today Trodo continues to lead the way by setting the industry standards and growing to be one of its leading e-commerce businesses. With our position secured in the Baltics and Scandinavia, the goal is to go bigger. We are the technology leaders in making vehicle care understandable and accessible.

The role

Are you ready to take the next step in your digital marketing career? If you're experienced with Google Ads and passionate about digital advertising, this role will give you a rare opportunity to directly manage and participate in planning E-commerce advertising on a large scale across European markets and beyond. At Trodo, you'll become an expert at orchestrating the entire digital advertising approach, from Facebook to Bing ads, from landing pages to A/B tests.

Does this sound like a good challenge for you?

Responsibilities

Implementing the day-to-day tasks related to managing advertising campaigns
Coordinating with third parties to ensuring that necessary activities are defined, carried out, measured and evaluated objectively
Reporting the results of activities and experiments, defining recommendations for improvements and together with the marketing team
Defining hypothesis for the A/B tests and recommending actions
Expanding the effective experiments as ongoing activities
Standardizing workflows and goals between different teams agencies
Controlling achievement of monthly targets, agency work evaluation
Monitoring performance on account level across channels and countries
Planning proactive actions to address internal and external challenges on account level
Ongoing research of competitor advertising, and reporting new challenges and opportunities
Management of creatives and copywrite services (including requirement specifications) in relation to paid channels
Monitoring the performance of affiliates, reporting on effectiveness and efficiency, formulating recommendations for improvements
Maintaining an up-to-date understanding of the company, its products, and its client base in order to implement effective marketing campaigns

Requirements

Two years of experience in Paid Performance Specialist or a similar marketing role
Proven experience with Google Ads
Experience with Google Analytics
Experience with project management theory and best practices
Previous experience working in agency will be an advantage
Exceptional time management skills
Excellent organizational, prioritization, and decision-making skills
Strong sense of project ownership and high level of responsibility
Strong analytical skills
Problem-solving skills
Collaboration skills
Powerful communication skills, as well as interpersonal, and leadership skills
Knowledge of project management tools such as Jira is a must
Experience with E-commerce is a must
Strong preference to work from the office

What we offer

Salary range starting from 1800-2100 EUR gross, to be reviewed based on the skills and experience level of the candidate
Premium health insurance
Extra holidays for parents with children
Extra days off for special occasions
Loyalty holidays
Mental health support program
Employee Purchase Program
Paid certification and education, as well as paid study leave
Fruits and refreshments
Family-friendly workplace
Celebrating employee important life moments
Team building activities
Employee initiatives (marathons, bike marathons, hiking, basketball, football and many more)
Corporate events (Summer party, Christmas party and important anniversaries)
Traditional Latvian festivities celebrations