426
Reģistrācijas numurs: 40103656084
- Apraksts
- Pamatinformācija
- Uzņēmums
Bring AI into our lifecycle marketing as an AI-first CRM manager. From day one you'll produce newsletters hands-on while turning “we should use AI for this” into flows that actually run — smarter segmentation, generated content at scale, personalization that would take a human team weeks. This AI capability is new to the team; you get to shape how we build it.
About the role
Have you already used AI to do real marketing work — and want to be the person who brings that capability to a whole team? We're honest: AI is the skill our CRM team is light on today. That's exactly why this role exists.
TCG’s CRM team runs lifecycle messaging across 20+ shops, and AI is the capability we’re deliberately adding. Think of this as an AI-first CRM manager seat: you’ll do hands-on newsletter production from day one while pairing marketing know-how with practical AI — content generation, predictive segmentation, personalization, workflow automation — and set the standard for how the team uses it responsibly, with a human always on the last mile.
In a nutshell - run hands-on newsletter production and make our CRM smarter with AI — content, segmentation, personalization — setting the standard as you go.
What you will do
- Produce newsletters, hands-on. From day one you build and ship regular newsletters end-to-end — this is a working production seat, not only an AI layer on top.
- Generate content at scale. Use AI to draft and adapt campaign copy across shops, languages and segments — with a human reviewing the last mile.
- Sharpen segmentation. Apply AI and predictive approaches to find the right customers — churn risk, next-best-offer, lifetime value.
- Personalize the message. Build dynamic, AI-assisted personalization into lifecycle flows.
- Automate the busywork. Turn repetitive CRM tasks into AI-assisted workflows the team can reuse.
- Set the standard. Document prompts, guardrails and what works, so AI use spreads across the team safely.
Requirements
Must have
- Typically 2–4 years in CRM, lifecycle or email marketing.
- Hands-on, demonstrable experience with agentic AI in a marketing context — content generation, segmentation or automation workflows you've actually built and shipped, not just general familiarity with AI tools.
- Comfortable with a CRM/ESP platform (Emarsys, Iterable, Braze, CleverTap or similar).
- Able to judge AI output critically — you know when it’s good enough and when it isn’t.
- Working-level English for a globally distributed team.
Nice to have
- Deeper prompt-engineering craft, or a track record standardizing AI-assisted workflows for a team.
- Basic data skills (SQL, spreadsheets) for segmentation
€
2200 - 2800
Papildu informācija: Team building and company events - Private health insurance with a compensation package after the probation period - Additional leave on special occasions - A variety of packed breakfast, lunch and snacks in the office.
Atrašanās vieta
- Rīga, Latvija
Kronvalda bulvāris 3, 1010 Riga, Latvia
Darba veids
- Pilna slodze
Kontaktpersona
Nhi Le
Nhi Le
The Customization Group is a global leader in mass customization and print-on-demand e-commerce. We manufacture up to 2.5 million unique, personalized products daily across production sites in Germany, Poland, the USA, and Latvia. Millions of customers find us through our 20+ online shops and 1,000+ partner stores. The CRM engine behind those shops is what you'd keep running — and improve.
Reģistrācijas numurs: 40103656084
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